AJAX Event, Podcasts and SEM Research

Tina Winslow Hudson — Thu, 13 Apr 2006 05:00:25 +0000

While working today I got the Adaptive Path newsletter.

If there are celebrities on the internet Adaptive Path has one of the best. I first met him a SXSW Interactive which is a according to their site “An incubator of new, cutting-edge technologies, the SXSW Interactive Festival is ground zero for the world’s most creative web developers, designers, bloggers, wireless innovators and new media entrepreneurs.” That was way back in 2002. His name is Jesse James Garrett and he has contributed much to the discussion of information architecture. Super-nice guy, talented expert on User-Experience and creator of the term ““Ajax” for the development technique for creating interactive web applications.

All that to say that Jesse James Garrett is going to be in Austin in May, talking about Building and Designing with AJAX hands-on. Very exciting possibility to get in-depth knowledge.

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Also the Podcasts from 2006’s SXSW panels which were both interesting and informative are up for yours and my listening pleasure.

And finally, do you ever wonder how important search engines are to the success of your web site and or company being found? It’s pretty obvious that more and more, search engine placement is key but this Jupiter Research and marketing firm iProspect say that three pages of results is where most people will go through before giving up.. Other interesting facts from the study:

• 62% of those surveyed clicked on a result on the first page, up from 48% in 2002.

• Some 90% of consumers clicked on a link in these pages, up from 81% in 2002.

• And 41% of consumers changed engines or their search term if they did not find what they were searching for on the first page.

For the full story read the BBC News version and the Search Engine Marketing Weblog.

Tina Winslow Hudson » AJAX

AJAX Event, Podcasts and SEM Research